Privacy Policy

Welcome to AceBet (acebet‑australia.com). This Privacy Policy explains how we collect, use, store, protect, and disclose your personal information when you access, register with, or use our online gaming and betting services in Australia. By using our website and services, you confirm that you have read, understood, and agreed to the practices described in this policy, including any lawful processing of your data in accordance with Australian privacy‑law principles and applicable international standards such as the General Data Protection Regulation where relevant.

1. Scope and applicability

This Privacy Policy applies to all users located in Australia who access or interact with the AceBet platform, including visiting the website, registering an account, placing bets, participating in promotions, or contacting customer support. The policy also covers how we handle data collected through our mobile‑app experience, third‑party integrations, and any future digital channels we operate under the AceBet brand.

We operate in compliance with key Australian legislation, including the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs), as well as sector‑specific requirements for online gambling, financial transactions, and anti‑money laundering. Where our data‑processing activities affect individuals in the European Economic Area or the United Kingdom, we also take into account principles of the General Data Protection Regulation (GDPR) and relevant UK‑equivalent rules, even though our primary service focus is Australia.

2. Who we are and how to contact us

AceBet is an online gaming and betting operator, providing sports betting, casino‑style games, and related promotional offers to Australian‑based users. Our primary point of contact for privacy‑related matters is our support team, which can be reached at [email protected].

If you have questions about this Privacy Policy, wish to exercise any of your rights under applicable privacy laws, or want to lodge a complaint about how your personal information is handled, you may contact our support team using the details above. We commit to acknowledging and responding to privacy‑related requests within a reasonable timeframe, in line with legal and regulatory expectations.

3. What personal information we collect

We collect several categories of personal information to enable you to use our services, verify your identity, process payments, ensure regulatory compliance, and improve your experience. The types of information include:

• Identity and contact details: Full name, date of birth, residential address, email address, phone number, and any other contact fields you provide during registration or account updates.
• Verification and identification documents: Copies or scans of government‑issued identification such as driver’s licence, passport, or other acceptable documents, which we use to confirm your age and identity in line with Australian gambling and anti‑money laundering obligations.
• Financial and transaction data: Payment card details or bank‑account information (where permitted), deposit and withdrawal history, transaction‑amount records, and any related payment‑method preferences.
• Account and technical information: Login credentials (username and password), account activity, device‑specific identifiers, IP address, browser type, operating system, and related technical data collected automatically when you use our website or app.
• Gaming and behavioural data: Information about your betting patterns, games played, session duration, wagering amounts, bonus usage, and any other usage‑related analytics that help us detect irregular activity and improve service quality.
• Marketing and communication preferences: Consent status for marketing communications, channels you prefer (email, SMS, etc.), and any responses or interactions you have with our promotional content.

Some of this information, such as government‑issued ID or detailed financial records, may be regarded as sensitive under certain legal frameworks. Where applicable, we will obtain explicit consent or rely on other lawful bases before processing such data.

4. How and why we use your information

We process your personal information only for limited and legitimate purposes, consistent with Australian privacy‑law principles and gambling‑industry regulations. The main purposes include:

• Providing and operating our services: Enabling account creation and management, processing deposits and withdrawals, allowing bets and wagers, and delivering the core gaming and betting experience.
• Legal and regulatory compliance: Fulfilling obligations under Australian gambling‑sector laws, including age and identity verification, anti‑money laundering and counter‑terrorist‑financing requirements, transaction‑monitoring, record‑keeping, and reporting to relevant authorities where mandated.
• Fraud prevention and security: Monitoring for suspicious activity, detecting and preventing fraud, securing your account against unauthorised access, and implementing security‑enhancing measures such as two‑factor authentication or session‑locking.
• Customer support and dispute resolution: Responding to your queries, resolving account‑related issues, processing disputes over bets or payments, and providing assistance with technical or operational problems.
• Responsible gambling and player protection: Implementing deposit limits, session‑time limits, loss‑limits, self‑exclusion tools, and other harm‑mitigation features, while using your behavioural data to identify and support players who may be at risk.
• Service improvement and analytics: Analysing how users interact with the platform to optimise features, fix bugs, improve user‑experience design, and develop new products or offers that align with player preferences.
• Marketing and personalisation (where consented): Sending you newsletters, promotional offers, bonus‑related messages, and personalised recommendations, based on your preferences and behaviour, provided you have given explicit consent or where direct‑marketing requirements are otherwise met.

We will not use your personal information for any purpose that is incompatible with the above, unless we obtain your prior consent or are otherwise required by law.

5. Lawful bases for processing (including GDPR‑style principles)

Under Australian privacy‑law principles and applicable international standards, we ensure that each processing activity has a lawful basis or another recognised justification. For Australian‑residing users, the main lawful bases include:

• Necessity for contract performance: Processing is required to provide the services you request, such as opening and maintaining your account, processing deposits and withdrawals, and delivering the betting or gaming experience.
• Compliance with legal obligations: We must verify your identity, perform age checks, monitor transactions, and retain records in line with Australian gambling‑sector and financial‑intelligence regulations.
• Legitimate interests: We may process certain data for purposes such as fraud prevention, security‑enhancement, service‑optimisation, and statistical analysis, provided this is done in a way that respects your rights and does not unduly interfere with your privacy.
• Explicit consent: For marketing communications, targeted promotions, and certain uses of sensitive data, we rely on your freely given, informed, and unambiguous consent, which you can withdraw at any time.

Where our activities affect individuals in the European Economic Area or the United Kingdom, we also apply concepts from GDPR‑style frameworks, such as purpose limitation, data‑minimisation, storage‑limitation, and safeguards for data‑subject rights. Personal data will not be collected or used in ways that are excessive or unrelated to the purposes described in this policy.

6. How we share your information

We may disclose your personal information to third parties only where necessary to provide our services, comply with legal obligations, or protect our legitimate interests. Typical categories of recipients include:

• Service providers: Payment‑processing partners, identity‑verification providers, customer‑support platforms, analytics and advertising tools, hosting and cloud‑infrastructure providers, and any other technical partners who assist in operating and maintaining the AceBet platform.
• Regulatory and governmental bodies: Authorities or agencies that oversee gambling, financial, or anti‑money‑laundering matters, in accordance with Australian‑legal requirements and any applicable international reporting obligations.
• Business partners and affiliates: Other entities within our corporate group or partner organisations with whom we jointly operate promotions, bonuses, or multi‑brand campaigns, subject to strict confidentiality and data‑protection terms.
• Legal and judicial authorities: Courts, law‑enforcement bodies, or regulatory tribunals, when required by law, court order, or in response to legitimate legal requests relating to investigations, disputes, or compliance matters.

We require all third‑party recipients to maintain appropriate security and confidentiality standards and to process your data only for the purposes we specify. We do not sell your personal information to advertisers or unrelated third parties for their own direct‑marketing purposes.

7. International transfers of data

Because we use global technology providers and may operate systems outside Australia, some of your personal information may be transferred to or processed in countries beyond Australia. Where such transfers occur, we take steps to ensure an adequate level of protection in line with Australian privacy‑law expectations and applicable international standards such as GDPR‑style safeguards.

These measures may include:

• using providers that have adopted recognised data‑protection standards (for example, international privacy‑frameworks or binding agreements);.
• implementing contractual clauses that require the recipient to protect your data to a standard broadly equivalent to Australian or GDPR‑style requirements; and.
• ensuring that transfers are only carried out where necessary for service delivery or legal compliance.

If you would like more detail about the countries in which your data may be stored or processed, you may contact [email protected].

8. Data retention and storage

We retain your personal information only for as long as necessary to fulfil the purposes set out in this policy, unless a longer retention period is required or permitted by law. This includes retaining records to:

• comply with Australian gambling‑sector and financial‑intelligence obligations;.
• resolve disputes or support legal or regulatory proceedings;.
• maintain system integrity and audit logs;.
• support responsible‑gambling and self‑exclusion mechanisms.

Once information is no longer needed for these purposes, we will securely delete, destroy, or de‑identify it in line with our internal data‑retention policies and applicable legal standards. Specific retention periods may vary depending on the type of data and the applicable regulatory framework, but will always be assessed against the minimum necessary retention principle.

9. Your privacy rights and choices

Under Australian privacy‑law principles and applicable international standards, you generally have certain rights regarding your personal information. These may include:

• the right to access the personal information we hold about you;.
• the right to request correction or updating of inaccurate or incomplete data;.
• the right to request deletion or restriction of processing in appropriate circumstances;.
• the right to object to certain types of processing, such as direct marketing or profiling, where applicable;.
• the right to data portability, where legal frameworks require it;.
• the right to withdraw previously given consent for marketing or other consent‑based processing.

You may exercise these rights by contacting [email protected]. We will respond to your request within a reasonable timeframe, in accordance with applicable laws. We may ask you to verify your identity before fulfilling your request to protect your privacy and the security of your account.

10. Cookies, tracking technologies, and marketing

We use cookies, web beacons, and similar technologies to collect technical and behavioural data, enhance security, personalise your experience, and deliver targeted advertising. These tools may track your navigation on our site, your device characteristics, and how you interact with offers and promotions.

You can manage your cookie preferences through your browser settings or via the cookie‑preference tools provided on our website where available. Disabling certain cookies may affect the functionality of the platform or limit personalisation features. For marketing communications, you can unsubscribe at any time using the links provided in emails or by updating your preferences in your account settings.

Where required by law, we obtain your consent before placing non‑essential cookies or using certain tracking technologies. We also ensure that any profiling or automated‑decision‑making activities (such as targeted marketing or behavioural scoring) are conducted transparently and in compliance with applicable privacy‑law requirements.

11. Security measures

We take the security of your personal information seriously and implement technical, organisational, and administrative safeguards to protect it against unauthorised access, disclosure, alteration, or destruction. These measures include:

• encryption of sensitive data both in transit and at rest;.
• secure authentication mechanisms, including strong password‑handling and optional multi‑factor authentication;.
• access‑control policies that limit who within our organisation can view or process your data;.
• regular security‑testing, vulnerability assessments, and monitoring of suspicious activity;.
• incident‑response procedures to detect, contain, and report security breaches in accordance with legal requirements.

While we strive to maintain a high standard of protection, no system can be guaranteed to be completely immune to breaches. If a material security incident occurs that affects your personal information, we will notify you and relevant authorities as required by law.

12. Children, minors, and responsible use

Our services are intended for users who are at least 18 years old. We do not knowingly collect personal information from children or minors under the age of 18. If we become aware that we have collected such information, we will take appropriate steps to delete or secure it in line with applicable laws and regulations.

We encourage parents and guardians to monitor the online activities of minors and to contact us if they believe a minor has registered or used our services. We also support the use of parental‑control tools and other responsible‑use measures to help protect younger users from accessing age‑restricted content.

13. Changes to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or technological developments. When we make material changes, we will notify you via email, in‑platform notifications, or by posting a prominent notice on our website.

We recommend that you review this Privacy Policy periodically to stay informed about how we handle your personal information. Your continued use of the AceBet platform after changes take effect indicates your acceptance of the updated policy.

If you have any questions or concerns about this Privacy Policy or the way we handle your data, please contact us at [email protected].